Content Writer (B2B Apparel & Fashion Industry)

The Goat Edge · Karachi division, Pakistan

FULL TIMEPKR558 – PKR1 / yr

Job Description

Company: The Goat Edge Company

Job Type: Full-time

Shift: Night Shift (9:00 PM – 6:00 AM)

Location: Karachi (Main Munawar Chowrangi, Gulistan-e-Johar)

Job Summary: We are seeking a creative and detail-oriented Content Writer with strong research and SEO writing skills to produce high-quality, B2B-focused content for the apparel, manufacturing, and supply-chain sectors. The role involves transforming technical production details into client-facing content, creating case studies, white papers, product descriptions, and sales enablement materials, and supporting lead generation through optimized content.

Responsibilities

Research technical apparel production processes (sampling, grading, production planning, QC) and translate them into clear, client-facing content.
Write case studies, white papers, product descriptions, blog posts, and sales enablement materials for B2B audiences.
Optimize content for on-page SEO and structure content for discoverability and lead generation.
Collaborate with technical teams to validate terminology and specifications (fabrics, finishes, trims, specs).
Manage editorial calendar, meet deadlines, and handle revisions.
Use CMS and collaboration tools to publish and track content performance.

Job Specification

Proven B2B content writing experience for apparel, textiles, manufacturing, or supply-chain sectors; portfolio required.
Strong research skills to interpret technical production details and convert them into client-facing content.
Excellent command of English grammar, tone control for professional audiences, and ability to adapt brand voice.
SEO knowledge: on-page optimization and content structuring for lead generation and discoverability.
Experience writing case studies, white papers, product descriptions, and sales enablement materials.
Familiarity with apparel terminology (fabrics, finishes, trims, specs) and ability to work with technical teams to validate content.
Strong project management: meeting deadlines, managing revisions, and organizing an editorial calendar.
Proficiency with CMS, Google Workspace, and basic analytics for content performance tracking.

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Company	The Goat Edge
Location	Karachi division, Pakistan
Type	FULL TIME
Niche	marketing
Salary	PKR558 – PKR1 / yr

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Content Writer (B2B Apparel & Fashion Industry)

Job Description

Job Description

Responsibilities

Job Specification