Explore 1M+ Live Opportunities.
Direct applications, high-package MNC listings, and exclusive insider referrals updated daily across 50+ niches worldwide.
Live Jobs|Remote & Onsite|Apply in 1 Click
Join Our WhatsApp Job ChannelDirect applications, high-package MNC listings, and exclusive insider referrals updated daily across 50+ niches worldwide.
WolfPack Advising · Tampa, Florida
We are seeking a talented and motivated full-time Paid Ads Specialist to join our dynamic digital marketing team. As a Paid Ads Specialist, you will be responsible for onboarding and managing paid ad accounts across platforms like GLSAs, Google Ads, Microsoft Ads, and more. While at least one year of ad management experience is required, some training will be provided. A background in digital marketing, data analytics, or a tech-related industry is desired.
Responsibilities:
Campaign Management and Optimization
Onboarding clients and setting up ad campaigns on platforms such as Google Local Service Ads, Google Ads, Microsoft Ads, and Facebook (Meta) Ads.
Managing existing ad campaigns to maximize performance and ROI.
Monitoring incoming leads to verify lead quality and ensure accurate lead tracking.
Managing lead tracking numbers and creating landing pages for ad campaigns.
Creating Meta ad graphics and short-form creative assets using client-supplied content.
Client Communication and Reporting
Creating monthly reporting videos to explain KPIs and campaign performance to clients.
Regularly communicating with clients via email, phone calls, and Google Meet to address questions, provide updates, and offer suggestions for improving lead conversion rates.
Coaching clients on best practices for optimizing their campaign results.
Innovation and Collaboration
Leveraging AI tools to improve daily workflow efficiency
Exploring and staying current with emerging advertising platforms, tools, and techniques (e.g., TikTok, Reddit).
Participating in team meetings and contributing to strategic discussions.
Training and Professional Development
Completing certifications in ad management through online courses.
Adapting to new tools and technologies to improve campaign effectiveness.
Additional Digital Marketing Support
Must be a Tampa Bay Area resident for this hybrid position.
Fluent and articulate writing and communication skills, including the ability to conduct client meetings and phone calls with professionalism.
Proficiency with technology, AI tools, and adaptability to new processes and platforms.
Ability to work independently while meeting deadlines.
Knowledge of digital marketing principles.
Familiarity with industries we serve (e.g., home services, healthcare, legal, and wedding vendors).
If you are a data-driven and self-motivated individual with a passion for growth, we’d love to hear from you. This role offers the opportunity to build a rewarding career in digital marketing while making a meaningful impact for our clients.
KPIs
Ad Account Management
Onboard clients and initiate ad campaigns across platforms such as Google Local Ads, Google Ads, Bing Ads, and Facebook (Meta) Ads.
Oversee and optimize ongoing ad campaigns.
Identify opportunities for campaign enhancement.
Manage lead tracking systems.
Develop ad landing pages tailored to achieve optimal Click-Through Rates (CTR) and Conversion Rates (CVR), targeting 7-8%.
Regularly review phone call recordings to assess lead validity and address discrepancies with Google.
Data Analysis
Pursue certifications in various advertising platforms through structured online learning.
Generate monthly video reports detailing campaign performance.
Adjust and enhance advertising strategies based on comprehensive data analysis after 2-3 months.
Strive to maintain a positive Return on Investment (ROI) across all campaigns.
Conduct research on search volume, user intent, and average Cost Per Click (CPC) within client-specific service areas.
Adapt advertising strategies based on analytical insights, client feedback, and algorithmic changes.
Manage and optimize client advertising budgets, recommending modifications to enhance campaign efficacy.
Departmental Innovation and Improvement
Explore and implement cutting-edge advertising platforms, tools, and methodologies, including emerging channels.
Introduce innovative ideas and tools to enhance departmental operations.
Propose and implement new organizational strategies.
Engage in upselling and cross-selling opportunities.
Execute quarterly projects aimed at departmental enhancement.
Adaptability and Communication
Educate clients on best practices for maximizing lead conversion.
Collaborate with the team to achieve project timelines and meet client specifications.
Clearly articulate Key Performance Indicators (KPIs) to clients.
Maintain proactive communication with clients regarding their advertising needs (e.g., answering queries, requesting documentation, offering recommendations).
Embrace and incorporate constructive feedback to refine strategies and ad content as directed by management.
Foster open lines of communication with both management and clients concerning ad accounts.
Provide support for additional digital marketing initiatives as required.
Competencies
Efficient
Receptive to feedback
Digitally proficient
Curious and eager to learn
Punctual and reliable
Detail-oriented
Communicative
Analytical
Develop ad landing pages tailored to achieve optimal Click-Through Rates (CTR) and Conversion Rates (CVR), at least 7-8%.
Monthly Reporting Accuracy:
100% reports delivered on time and with zero errors.
Escalation:
Vocalizing client account issues and questions to leads and managers within 24 business hours for transparency and efficient resolve.
Workspace Organization:
Digital workspace is kept clean, updated, and organized with zero overdue tasks.
Florida is an at-will employment state. All new hires enter into a 90-day probationary period. Employees may be terminated without notice or severance if standards, SOPs, or KPIs are not being met or followed.
Example Daily Schedule
Tuesday
- Weekly All Servicing Meeting.
Thursday
- Weekly Advertising Department Collaboration Meeting.
Monthly -
All Team Meeting.
Compensation &
Hourly Rate:
$21/hour
Raises and Bonuses:
Revisited quarterly based on measurable performance improvements (e.g., ad performance, client retention, etc). Not guaranteed.
Schedule:
Full-time, hourly
Monday - Friday, 8am - 5pm
Benefits:
401K (1:1 up to 3% match - option for 3.5% match on 4% contribution, after 1 year of employment), Vision Insurance, Dental Insurance, Health Insurance, 80 Hours of PTO per year, and more.
Opportunities for career development and advancement within the company.
Details
| Company | WolfPack Advising |
| Location | Tampa, Florida |
| Type | FULL TIME |
| Niche | Full-time |