Digital Creative Manager

IO Digital Pvt Ltd. · Karachi division, Pakistan

FULL TIMEPKR1.2 – PKR1.8 / yr

Job Description

Lead the planning and execution of digital creative campaigns, including social media content, videos, designs, and brand storytelling.
Develop content strategies, creative concepts, and compelling copy aligned with brand objectives and campaign goals.
Oversee copywriting, scriptwriting for TBCs and DVCs, video scripts, campaign headlines, taglines, and social media content.
Manage and mentor creative teams, including content creators, designers, motion designers, and copywriters.
Translate creative briefs into engaging concepts, ensuring quality, consistency, and alignment with brand objectives.
Collaborate with Strategy, Client Services, Production, and PR teams to develop creative strategies, campaign presentations, and impactful brand communication.
Research digital trends, audience preferences, and competitor activities to generate innovative content ideas and improve creative performance across social media platforms.

3–4 years of experience in creative roles, preferably within a digital or creative agency.
Bachelor’s degree in Design, Marketing, Media Sciences, or a related field.
Strong understanding of design principles, visual storytelling, and social media content strategy.
Excellent communication, leadership, and team management skills, with the ability to manage multiple projects.
Ability to collaborate effectively with Strategy, Client Services, Design, Production, and PR teams to deliver cohesive creative campaigns.

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