We are seeking an experienced Klaviyo Email Marketing Manager to take full ownership of our email marketing strategy and drive month-over-month revenue growth. This role requires deep expertise in Klaviyo, the ability to plan and execute high-performing email campaigns, and a strong understanding of A/B testing, automation, and data analysis.
Working Days: Monday-Saturday
Timing: 12 PM -9 PM
Location: On-site Johar Town Lahore
Our Hiring Process
- Initial screening call with the HR team
- First technical interview
- Technical assessment/task assignment
- Final technical interview
- Offer extended to the selected candidate
Responsibilities
- Manage and execute 3-4 email campaigns per week, ensuring consistency and revenue growth - for several brands in several country locations
- Create and manage content calendars to plan upcoming campaigns.
- Write compelling email copy that is sales-driven and persuasive.
- Develop clear, creative briefs for designers to produce visually engaging emails.
- Set up and optimise essential email flows for new Shopify stores.
- A/B test key elements (subject lines, designs, CTAs) to improve engagement and conversions.
- Monitor Klaviyo analytics and report weekly/monthly performance to leadership.
- Continuously improve segmentation, automations, and overall email performance.
Requirements
- Expert in Klaviyo - understands the platform inside and out, including segmentation, flows, and reporting.
- Campaign Planning & Content Strategy - ability to create structured content calendars for monthly email campaigns.
- Excellent Copywriting & Sales-Driven Content - ability to write compelling, persuasive email copy that converts.
- A/B Testing & Optimisation - skilled in testing subject lines, content, and send times to improve performance.
- Flow Creation & Automation - experience in building the 10 essential Shopify email flows (abandoned checkout, VIP, thank you, etc.).
- Strong Analytical & Reporting Skills - ability to track and report performance weekly and monthly.
- Excellent English & Communication - to create high-converting email content and clear briefs for designers.
- Proficiency in Google Sheets & Data Organisation - for tracking campaign results and planning.
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