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AlphaStar Capital Management LLC · Cornelius, North Carolina
Who We Are
Alphastar Capital Management (Alphastar) is a growth-oriented Registered Investment Adviser (RIA) offering platform affiliation to Independent Advisor Representatives. These Advisors provide investment services to retail wealth clients across the U.S. Alphastar provides services within a multitude of verticals including asset management and trading services, financial planning, practice management and development training, and best-in-class technology. All services are offered with a mindset of first-class service and a focus on ethics and compliance.
Position Summary
Lead the development and execution of the firm's marketing vision, driving brand awareness, advisor/client acquisition, and overall market presence. This individual will serve as the strategic marketing leader, partnering closely with the executive team to elevate the brand, generate growth opportunities, and deliver exceptional experiences across all marketing channels and events.
Key Responsibilities
Develop and execute the firm's overall marketing strategy in alignment with executive leadership objectives
Drive brand positioning, awareness, and market differentiation across all channels
Lead digital marketing initiatives focused on lead generation, client acquisition, and business growth
Manage website strategy, SEO, SEM, email marketing, marketing automation, and analytics
Create compelling marketing campaigns that support advisor recruitment, client acquisition, and retention
Oversee all external communications, messaging, copywriting, and content development
Develop and execute social media strategy across LinkedIn, Facebook, Instagram, YouTube, and emerging platforms
Manage creative direction, branding standards, advertising, and promotional campaigns
Design and produce brochures, presentations, email communications, marketing collateral, and internal communications materials
Lead video strategy and production, including promotional videos, event content, interviews, and social media assets
Plan and execute conferences, client events, advisor events, and corporate meetings including:
Venue sourcing and contract negotiation
Registration management
Event logistics and planning
Audio/visual coordination
Vendor management
On-site event execution
Measure marketing effectiveness through KPIs, reporting, analytics, and ROI tracking
Manage relationships with external agencies, designers, videographers, printers, and marketing vendors
Stay current on industry trends, technology, and best practices to continuously improve marketing effectiveness
Desired Skills & Experience
7+ years of progressive marketing leadership experience
Strong strategic planning and project management capabilities
Expertise in digital marketing, campaign management, lead generation, and analytics
Preferred experience within the independent RIA, wealth management, financial services, TAMP, or insurance industries
Exceptional written and verbal communication skills
Advanced copywriting and content development abilities
Strong graphic design and creative development skills
Experience with video production, editing, and multimedia content creation
Proficiency with marketing and creative technology platforms including:
Adobe Creative Cloud (InDesign, Photoshop, Illustrator, Premiere Pro, After Effects)
Canva
WordPress or comparable CMS platforms
HubSpot, Salesforce Marketing Cloud, Pardot, or similar marketing automation platforms
Google Analytics and SEO tools
Social media management platforms
Microsoft Office and PowerPoint
Ability to thrive in a fast-paced, entrepreneurial, growth-oriented environment
Ideal Candidate
Strategic thinker who can also execute at a high level
Creative storyteller with strong business acumen
Highly organized, detail-oriented, and results-driven
Comfortable leading large-scale initiatives and events from concept through execution
Passionate about building brands, creating memorable experiences, and driving growth
BENEFITS
Competitive salary plus bonus opportunities
Employee-only costs covered Medical, Dental and Vision insurance. Additional family members may be added and will be deducted from employees’ bi-weekly pay.
401(k) options available.
Generous PTO policy along with 11 paid holidays per year.
Ancillary benefits are offered including but not limited to short-term disability, longer term care coverage, legal support and more.
Group life insurance policy for all employees. Additional coverage is available with premiums deducted from employees’ bi-weekly pay.
Details
| Company | AlphaStar Capital Management LLC |
| Location | Cornelius, North Carolina |
| Type | FULL TIME |
| Niche | Management Occupations |