User Acquisition Manager

Start2Play Games LLP · Lahore, Pakistan

FULL TIMEPKR1.8 – PKR2.8 / yr

Job Description

Start2play Games LLP is expanding! We are looking for a data-driven, results-oriented UA Manager to join our team on-site in Lahore. If you know how to scale mobile games through profitable paid acquisition campaigns and love turning data into players, we want you on board.

What You'll Do:

Campaign Management: Plan, execute, and optimize paid ad campaigns across major networks (Google, Mintegral, Meta,TikTok, AppLovin, Unity Ads).
Data & KPI Tracking: Analyze key metrics (CPI, ROAS, LTV, Retention) to scale budgets efficiently.
Creative Testing: Collaborate with design teams to brief, test, and iterate on high-performing ad creatives and playables.
ASO Optimization: Conduct A/B tests for App Store Optimization (ASO) to boost organic and paid store conversion rates.

What We’re Looking For:

Gaming Experience: Proven track record running UA or performance marketing specifically for mobile games.
Tech Stack: Deep understanding of mobile attribution tools (MMPs) like , Mintegral, AppsFlyer or Adjust.
Analytical Mindset: Strong data-driven approach with intermediate-to-advanced spreadsheet skills.
Location: Ability to work full-time on-site at our Lahore office.

You must attach a portfolio detailing past campaign performance, ROAS case studies, or creative strategies along with your CV. Applications without a portfolio will be automatically rejected.

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Company	Start2Play Games LLP
Location	Lahore, Pakistan
Type	FULL TIME
Niche	marketing
Salary	PKR1.8 – PKR2.8 / yr

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User Acquisition Manager

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