Social Media Executive

Zakhira Traders · Saddar, Pakistan

FULL TIMEPKR600 – PKR900 / yr

Job Description

Zakhira Traders - RWP is a Rawalpindi-based garments e-commerce business bringing quality branded Western clothing to customers through a convenient, affordable, and trusted online shopping experience.

We are seeking a creative, motivated Social Media Advertising Executive to grow awareness and online sales while supporting customer satisfaction and sustainable business growth.

Responsibilities

Plan, create, and manage paid social media campaigns to promote apparel products and seasonal offers.
Develop engaging fashion-focused ad content, including copy, creative concepts, and campaign briefs aligned with the brand.
Set up, monitor, and optimize campaigns using audience targeting, budgets, placements, and performance data.
Track key metrics such as reach, engagement, clicks, conversions, and return on advertising spend; prepare clear performance reports.
Coordinate with the e-commerce and product teams to align campaigns with inventory, product launches, and customer needs.
Monitor social trends, competitor activity, and campaign results, then recommend practical improvements.

This role is based in Rawalpindi and is suited to someone who combines creative judgment with data-driven execution. The successful candidate will contribute to a consistent, trustworthy online brand presence and help turn relevant social audiences into customers.

Job Specification

Practical experience planning, launching, and optimizing paid social media advertising campaigns.
Working knowledge of Meta Ads Manager and social platforms used for fashion and e-commerce promotion.
Ability to define audiences, manage campaign budgets, test creative variations, and improve conversion performance.
Strong advertising copywriting and creative briefing skills, with an eye for apparel, styling, and visual presentation.
Comfort interpreting campaign metrics, preparing reports, and translating results into actionable recommendations.
Understanding of e-commerce customer journeys, product promotion, and social media content calendars.
Organized project coordination, attention to detail, and clear communication when working with internal teams.

Job Rewards and Benefits

Accomodation

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Similar Jobs

Company	Zakhira Traders
Location	Saddar, Pakistan
Type	FULL TIME
Niche	marketing
Salary	PKR600 – PKR900 / yr

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Social Media Executive

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