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eTeam · East Hanover, New Jersey
Job Title: XR Innovation Lab Deployment & Stakeholder Engagement Lead
East Hanover, NJ
Deep XR/AR/VR/holographic expertise, plus AI fluency (prototyping, code refactoring, horizon scanning)
Must translate technical capabilities to non-technical marketing stakeholders
Experience delivering at scale in a marketing (not training/manufacturing) context
Logistics, Deployment, and Coordination
Coordination and stakeholder consulting across brand teams and therapeutic areas
Adaptive, real-time intelligence reads unstated needs, manages shifting funnel
Disposition matters as much as skill: teams should be glad to see this person on a call
Pharma is a tiebreaker, not a requirement
XR experience in experiential/messaging contexts (90-120 second high-impact delivery), not training
Startup experience a strong plus: fast ideation, high volume, client-facing delivery
Local/regional presence required: innovation lab in East Hanover, expect at least weekly on-site
Use cases are continuously evolving; no fixed number of predetermined XR experiences
KPIs and Fragility
KPIs tied to reach, engagement, and messaging impact per congress; baselines set with each brand team
New metrics being introduced: pre/post QR activation touchpoints, AI-driven second-order impact analysis
Cost-efficiency is the easiest metric to demonstrate (apples-to-apples comparison)
System’s greatest fragility: pace of technological acceleration and disruption
Congress format, HCP behavior, and device form factors all shifting rapidly
We are seeking a proactive, highly organized XR Innovation Lab Deployment & Stakeholder Engagement Lead to coordinate the execution and deployment of immersive technology experiences across multiple marketing initiatives.
This role serves as a critical link between marketing stakeholders, brand teams, technical delivery teams, and event partners, ensuring innovative experiences are delivered seamlessly within demanding timelines.
Coordinate end-to-end planning, logistics, deployment, and execution of XR and immersive technology experiences.
Serve as a primary coordination point across brand teams, therapeutic areas, technical specialists, and marketing stakeholders.
Support deployments at medical congresses, product theaters, knowledge exchange forums, consumer-facing initiatives, and internal events.
Manage multiple concurrent initiatives with changing priorities, timelines, and stakeholder expectations.
Anticipate stakeholder needs, including requirements that may not be explicitly communicated.
Coordinate equipment readiness, deployment logistics, technical support arrangements, and onsite execution.
Maintain visibility into the innovation pipeline, upcoming events, delivery milestones, and operational dependencies.
Proactively identify delivery risks and resolve issues before they impact event readiness.
Ensure all deployment activities align with fixed congress and event deadlines.
Facilitate stakeholder meetings, capture requirements, communicate progress, and coordinate follow-up actions.
Support measurement of engagement, audience reach, activation, and messaging effectiveness.
Work with marketing teams to establish event-specific success measures and capture post-event feedback.
Experience in experiential marketing operations, technology deployments, event execution, or client-facing project coordination.
Strong stakeholder management and consulting skills across multiple business functions.
Demonstrated ability to manage complex logistics and multiple concurrent projects.
Exceptional verbal communication, presentation, and relationship-building skills.
Ability to anticipate needs, interpret changing priorities, and respond proactively.
Strong organizational skills with meticulous attention to timelines, dependencies, and execution details.
Ability to remain composed, resourceful, and solutions-oriented in high-pressure situations.
Experience supporting experiential marketing campaigns, product launches, medical congresses, or large-scale brand activations.
Exposure to XR, AR, VR, immersive technology, or emerging technology deployments.
Background in startup environments, experiential agencies, innovation labs, or fast-paced marketing organizations.
Experience coordinating technology vendors, creative teams, and onsite event support.
Familiarity with engagement analytics, audience activation metrics, and event performance measurement.
A highly personable, proactive coordinator who builds strong relationships, anticipates problems before they arise, and brings structure to a fast-moving innovation environment.
This individual should be someone stakeholders genuinely enjoy working with—approachable, responsive, adaptable, and capable of navigating changing requirements without losing focus on execution.
Key Success Factors: Stakeholder satisfaction, flawless event execution, on-time delivery, operational efficiency, adaptability, and effective cross-functional coordination.
Details
| Company | eTeam |
| Location | East Hanover, New Jersey |
| Type | FULL TIME |
| Niche | Full-time |